About HEYEn Hoops

Elite Basketball Training Built on Championship Experience and Proven Results

At Heyen Hoops, we believe basketball is more than a game. It is a vehicle for confidence, discipline, and personal growth. Our mission is to provide every athlete, from beginners to advanced competitors, with the tools, guidance, and support they need to unlock their full potential both on and off the court.

Founded on a passion for player development, Heyen Hoops is built around purposeful training, individualized coaching, and a commitment to long-term growth. Every session is designed to challenge athletes, elevate their decision-making, and help them develop real game-ready skills through intentional, high-quality reps.

Our coaching team brings together former collegiate athletes, seasoned trainers, and specialists who are dedicated to teaching the game the right way. We focus on fundamentals, IQ, confidence building, and habits that translate into meaningful improvement. Whether in one-on-one sessions or small group training environments, every athlete receives personalized attention and a pathway to measurable progress.

At Heyen Hoops, development is our priority, community is our foundation, and excellence is our standard. We are here to help athletes grow, compete, and become their best selves one workout at a time.

Why Heyen Hoops?

Brandon’s own experience overcoming setbacks has shaped Heyen Hoops into more than just a training program—it’s a community of growth, hard work, and dedication. Players leave sessions not just better prepared for the game, but with the tools to succeed in life.

“Never be too proud to sweep the floor.”

At Heyen Hoops, we believe in building champions on the court and in life.

Our Approach

THE HEYEN HOOPS DIFFERENCE

Pure Sweat Methodology

Proven NBA-level training system focused on attention to detail and player-specific development methods.

Individualized Within Groups

While basketball is a team game, each player's path is unique with personalized workout approaches.

Character Through Competition

Using basketball to build confidence, discipline, and resilience that creates stronger competitors daily.

Film Study Integration

Breaking down your game on video followed by targeted on-court training to maximize your potential.

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Brandon Heyen

TRAINER. COACH. OWNER OF HEYEN HOOPS

Brandon Heyen's journey proves that champions aren't made in victory alone—they're forged through adversity. Born September 2, 1992, Brandon grew up with an unshakeable love for basketball that carried him to All-State honors at Paxton-Buckley-Loda High School.

Standing 6'8" with natural talent, Brandon dominated the court, earning all-conference recognition and setting his school's all-time blocked shots record. His performance earned him a scholarship to Illinois Wesleyan University, where his real education in basketball—and life—was just beginning.

After appearing in just six games his freshman year, a severe ankle injury requiring surgery changed everything. For two full seasons, Brandon watched from the sidelines as his teammates competed at the highest levels.

Those difficult years revealed something powerful: being part of two NCAA Division III Final Four runs and two CCIW Conference Championships from the bench gave Brandon a unique understanding of what truly drives championship teams. He studied film, supported teammates, and gained insights that playing alone never could have taught him.

"What started as the lowest point in my basketball career became the foundation for everything I do today. Those two years watching from the sidelines taught me more about the game than any playing time ever could." - Brandon Heyen

Our Coaching Team

As Heyen Hoops has grown, Brandon has assembled a team of coaches who share his commitment to individual development and championship mindset. Each coach brings unique experience and expertise to serve athletes at every level.

Nana Agyarko

ILLINOIS STATE

Nana grew up in Des Plaines, Illinois playing varsity basketball for Maine West High School. He’s currently a senior at Illinois State University, where he was also a Head Manager for the Illinois State Men’s Basketball team. Nana has spent the last 5 years working with and learning from players, coaches, and elite basketball trainers at all levels!

Abby Feit

missouri

Abbey Feit is a standout basketball player at Evansville, named MVC Freshman of the Year and earning multiple All-MVC honors. A versatile scorer and rebounder, she has recorded numerous double-doubles, standout single-game performances, and helped lead her team to conference success while earning MVC Scholar-Athlete recognition.

Jared Wulburn

ILLINOIS STATE

Jared Wulbrun is a former Purdue Boilermaker who earned a full scholarship and became a three-time Academic All-Big Ten honoree. He later joined Purdue’s coaching staff, contributing to Big Ten titles and a 2024 National Championship run. Jared has returned home to Bloomington to develop athletes.

Paige Robinson

ILLINOIS STATE/OVERSEAS

Brenna Robinson is a standout basketball player, named MVC Player of the Year at Illinois State and the program’s first-ever WNBA draft pick. A prolific scorer and shooter, she set multiple records at Drury University, including the all-time three-point mark, finished second in career scoring, and helped lead her teams to conference titles and deep postseason runs.